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SEO and AEO – Optimization for Search and AI Agents
SEO moves your site to the top of classic search results, while AEO (Agent Engine Optimization) makes your content understandable for AI agents – ChatGPT, Perplexity, and search AI. Together they drive traffic and trust.
Be visible both in classic search and in AI assistant answers.
Pricing
from ₽120,000
per month
This is the lower bound of a project. We scope the exact quote after a brief: it depends on volume and the number of integrations.
Capabilities
Technical SEO
Indexing, speed, URL structure, microdata, and sitemap – the base for ranking growth.
Content strategy
Semantics, page structure, and texts that answer real user questions.
AEO – AI optimization
Structured data, FAQ, clear answers, and citable blocks – your content gets into AI answers.
Monitoring and reports
We track positions, traffic, and mentions in AI answers, showing measurable results.
From request to result
1
Audit
We check technical health, content, and AI answer mentions. We rank priorities by impact.
2
Technical base
We fix indexing, speed, microdata, and URL structure. Without this base, content does not work.
3
Content and structured data
We rewrite pages for search intents and add FAQ, schemas, and clear answers for AI citation.
4
Monitoring and iterations
We watch positions, traffic, and AI citations. We amplify what grows and fix what stalls.
Check if it fits you
Good fit
A site that exists, traffic that stalled
The business is there, but visitors are not growing. Optimization brings traffic back without new ads.
An expert niche
Customer questions need detailed answers – exactly what both search and AI agents love to cite.
Not a fit
Expecting results in a week
Search and AI take months to gain weight. If you need instant traffic, combine with ads.
A site without its own content
Duplicates and thin pages will not grow. First you need content worth promoting.
What you get
+120%
organic traffic in six months
Technical cleanup, content rework, and structured data. AI answer citations grew along with organic traffic.
Clean index
Index under control
We check which pages search engines index and which are blocked by accident. Duplicates and thin pages drain the crawl budget, so after cleanup many queries rank faster.
2 seconds
Speed within budget
We keep mobile load time under two seconds. In our projects a one-second gain added up to fifteen percent more traffic within two months.
4 types
Markup for each content type
We cover markup for the main content types: products, articles, reviews, and Q&A. A snippet with structured data gets more clicks without paid placement.
Short URL
Clear addresses
We make URLs short and predictable: the address mirrors the site's section logic. Such links are clear to people and to search, and easier to cite as a source.
Before launch
Sitemap and error log
We look at the sitemap and the error log before launch, before the first complaints. Broken pages that return server errors kill trust with both search engines and visitors.
A priority list
An audit on numbers
The audit ends with a priority list where every task has an expected effect. We show on numbers which pages drag you down before we start.
How the system is built
AI agents quote direct answers
AI agents quote direct answers. A block with a question and a short answer in the first paragraph raises the chance of being cited in a summary, so we build such pages deliberately.
We phrase questions the way a client asks
We phrase questions the way a client asks them. Live search suggestions confirm the wording, and it then matches what both people and agents search for.
One question gets one complete answer
One question gets one complete answer without forcing the reader to hop between pages. A clear three-sentence paragraph is worth more to an agent than a long article that only promises to cover the topic.
We state sources and dates openly
We state sources and dates openly. AI agents prefer fresh materials with visible authorship, so each key article gets a name, measured numbers, and a publish date.
Content is updated on a schedule
Content around key questions is updated on a schedule, quarterly. Outdated statistics get pushed out of agent answers, and a page untouched for two years works against you.
A structured FAQ with markup
A structured FAQ with markup covers two channels at once: an expanded snippet in search and a citation in assistant answers. We prepare one text block for both channels.
Cost calculator
This is an indicative range, not a quote. We scope the exact estimate after a brief: it depends on volume and the number of integrations.
Topics and keywords
Languages
Content production
AEO markup
Add-ons
Support
Year one: updates and monitoring, a reply within 2 business days.
Service
SEO and AEO – Optimization for Search and AI Agents
The estimate covers our team's work. Hardware, third-party service licences and travel are added on request.
Estimated cost
₽1.69M
Timeline
3 wk
Frequently asked questions
How is AEO different from SEO?
SEO optimizes the site for classic search results. AEO makes content clear to AI agents: structure, FAQ, and direct answers that land in ChatGPT and Perplexity citations.
When do the first results show?
Technical improvements show in 1–2 months. Ranking and AI citation growth take 3–6 months of steady work.
What does technical SEO include?
Indexing, speed, mobile version, microdata, sitemap, and URL structure. The audit shows what you already have and what is missing.
Do you work with new sites?
Yes. For a new site we build SEO and AEO in from day one: structure, semantics, and markup from the first release.
What teams add to this service
Related Services
SEO
We lift your site in search results and bring clients who already look for your service.
AEO
Your brand in the first three cited sources for 50 queries in ChatGPT and Perplexity.
GEO AI Search
We put your brand into ChatGPT, Perplexity and Yandex Neuro answers for client queries.
AI for website
We turn a showcase site into a tool that answers, recommends and writes on its own.
Part of Solutions
Implementation Examples
+2.4×
Share of queries citing the brand
Ready to discuss your task?
Leave a request – we'll get back with a proposal and a preliminary estimate.
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