SEO - Optimization for Search Engines

SEO moves your site to the top of search results for the queries your clients actually type. We work on the technical base, content, and external signals: indexing, speed, URL structure, semantics, microdata, and the link profile. The result is growth in organic traffic and leads without paying for every click.

We lift your site in search results and bring clients who already look for your service.

Pricing

from ₽200,000

per month

This is the lower bound of a project. We scope the exact quote after a brief: it depends on volume and the number of integrations.

What's included

Capabilities

Technical audit

We check indexing, speed, URL structure, microdata, and the sitemap. We list the errors that block ranking and close them by priority.

Semantics and content

We collect client queries, group them by intent, and write pages that answer real questions. Content is built around demand, not around internal terms.

External signals

We analyze the link profile, brand mentions, and competitors. We build site authority through quality links and partner publications.

Reports and growth

We track positions, traffic, and conversions. We show which pages grow and which need work, and adjust the plan each month.

How we work

From request to result

  1. 1

    Audit

    We check technical health, semantics, and the link profile. We rank priorities by traffic impact.

  2. 2

    Technical base

    We close indexing, speed, microdata, and URL structure. Without this base, content does not rank.

  3. 3

    Content and optimization

    We rewrite pages for intents, add FAQ and structured data, and strengthen internal linking.

  4. 4

    Monitoring and iterations

    We watch positions, traffic, and conversions. Each month we rewrite pages that lost clicks and re-optimize queries sitting on page two.

Who it fits

Check if it fits you

Good fit

  • A site that exists, traffic that stalled

    The business runs, but traffic has not grown for three quarters. Optimization restores growth without new ads.

  • An expert niche

    Customer questions need detailed answers. Search engines quote such content in expanded snippets and move it into the top 10 for 40% of queries within six months.

Not a fit

  • Expecting results in a week

    Search takes months to gain weight. If you need instant traffic, combine SEO with ads.

  • A site without its own content

    Duplicates and thin pages will not grow. First you need content worth promoting.

Track record

What you get

Clean index

Index under control

We check which pages search engines index and which are blocked by accident. Duplicates and thin pages drain the crawl budget, so after cleanup many queries rank faster.

2 seconds

Speed within budget

We keep mobile load time under two seconds. In our projects a one-second gain added up to fifteen percent more traffic within two months.

4 types

Markup for each content type

We cover markup for the main content types: products, articles, reviews, and Q&A. A snippet with structured data lifts click-through rate by 8-12% without paid placement.

Scope of work

What the delivery includes

Technical audit with priorities

A report on indexing, speed, URL structure, and microdata. Each task carries an expected effect and a priority rank.

Query list by intent

A list of queries grouped by intent and by page. The base for a content plan for the quarter.

Work plan and reports

A monthly report on positions, traffic, and conversions. A task plan for the next month based on results.

How it works

How the system is built

  1. Search reads page structure

    Clear headings, FAQ, and short paragraphs help search extract an answer and show it in an expanded snippet. That block sits above the usual link and earns more clicks for the same query.

  2. Semantics match the query

    We group keywords by intent and build a separate answer page for each question. Wording that follows the words clients type earns relevance, so the query lands in the target results.

  3. Internal linking strengthens pages

    Links between sections show search the site hierarchy and pass weight from strong pages to new ones. One finished hub lifts three or four child pages in the results.

Limitations and cost

Where the solution pushes back

  • 01

    Growth takes months

    Search gains weight gradually. First visible shifts appear after three months, stable growth after six.

  • 02

    Needs team involvement

    SEO needs sign-offs from developers and the content team. Without their involvement, technical tasks stall.

  • 03

    Depends on competitors

    In niches where competitors hold DR 60+, promotion costs 2-3 times more and runs a quarter longer. We quote those numbers before work starts and build the estimate around the real level of competition.

Budget estimate

Cost calculator

This is an indicative range, not a quote. We scope the exact estimate after a brief: it depends on volume and the number of integrations.

Pages

10

Queries

30

Competitors

3

Reporting

Add-ons

Support

Year one: updates and monitoring, a reply within 2 business days.

Service

SEO - Optimization for Search Engines

The estimate covers our team's work. Hardware, third-party service licences and travel are added on request.

Estimated cost

₽2.56M

Timeline

3 wk

Questions

Frequently asked questions

How is SEO different from paid search ads?

Ads give traffic right away but stop when the budget stops. SEO grows slower but brings clients without paying per click once you reach the top.

When do the first results show?

Technical improvements show in 1-2 months. Ranking and traffic growth take 3-6 months of steady work.

What does technical SEO include?

Indexing, speed, mobile version, microdata, sitemap, and URL structure. The audit shows what you already have and what needs work.

Do you work with new sites?

Yes. For a new site we build SEO in from the first release: structure, semantics, and markup. Rework after release takes 2-3 months and forces a URL migration.

Do we need to write texts every month?

Yes, regular content updates sustain growth. We plan publications and updates one quarter ahead.

What teams add to this service

Part of Solutions

Implementation Examples

+2.4×

Share of queries citing the brand

Ready to discuss your task?

Leave a request – we'll get back with a proposal and a preliminary estimate.

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