
Video Generation for Marketing and Product
We build video on generative models: script and storyboard, footage from text or an image, voice-over, captions and editing. We keep the brand style, match the voice to the company tone, and prepare versions for each platform. The team gets a video from a brief and edits, so the production cycle is far shorter.
We create videos on generative models: script, footage, voice and captions from one brief for your brand.
Pricing
from ₽400,000
per project
This is the lower bound of a project. We scope the exact quote after a brief: it depends on volume and the number of integrations.
Capabilities
A script from the brief
We break down the task and build a script with a storyboard: hook, points, call to action. Text and frames come from one idea.
Generated footage
We build frames from text, an image or existing video: product, location, graphics. The model holds style and angles across every scene.
Voice and captions
We add voice-over, music and captions. The voice is matched to the brand, and captions carry the speech on platforms without sound.
Editing and post-production
We cut, assemble and stabilize the material: color, pace, transitions. The final video ships in the right format for each platform.
From request to result
1
Brief and script
We break down the task, audience and platform. We write a script with a storyboard and sign it off before generation starts.
2
Scene prototype
We build a test scene: style, light, angle. The prototype shows how the model holds the brand and the product.
3
Generation and selection
We generate scenes and pick the best takes. We refine prompts until the frame matches the storyboard.
4
Editing and delivery
We assemble the video and lay in voice and captions. We hand over the master and versions for the needed platforms and formats.
Check if it fits you
Good fit
Marketing with a stream of campaigns
Videos are needed regularly, and the shooting budget is limited. Generation covers the volume and holds the brand style.
A product without a set
Showing features and value works well on video. Generation builds video without a studio, actors or logistics.
Not a fit
Full-scale production
Storytelling, acting and staging call for a film crew and a set.
Tight shooting rules
Legal and industry limits on synthetic footage call for a review before the project starts.
What you get
×2
views versus the previous launch
We made a launch promo: script, frames and voice from one brief. The video shipped on time and pulled most of the campaign views.
In two weeks
Video speed
The first pilot video ships in two weeks without a studio, a crew or logistics. The campaign calendar sets the pace, and the team keeps up.
Five for platforms
Formats
From one piece we build vertical, square, horizontal and short versions. Each platform gets its format from the shared assembly.
A tone for the brand
Brand voice
The voice-over holds a recognizable tone: synthesis or your own recording for the brand. The video voice matches the rest of the company content.
The best of a set
Take selection
The model offers several versions of a scene, and we pick the most convincing. Selecting takes removes artifacts before the final edit.
Cheaper than a shoot
Video cost
Video budget goes to generation and editing, while a studio and actors drop out of the estimate. Spend is visible per scene, so it stays transparent.
Other languages
Versions and localization
We translate the same assembly into other languages and swap the captions. Localization opens new markets for the video without a new shoot.
What the delivery includes
Script and storyboard
A finished script with a storyboard: hook, scenes, on-screen text. We hand over the document with the prompts, so edits stay clear to the team.
Master and versions
The final master plus cuts for platforms: vertical, square, horizontal. Versions ship with captions and without them for each channel.
A prompt library
A set of prompts for scenes, style, light and voice. The library speeds up new videos and keeps campaigns on one look.
Where the solution pushes back
- 01
Synthetic video shows
Synthetic frames leave telltale artifacts: faces, hands, small details. We refine prompts and pick takes, so a share of frames ends up discarded.
- 02
Frame style drifts
Across scenes a model can shift the light and the angle. We lock references and settings, so the style holds from frame to frame.
- 03
Generation cost
Video costs more than text and images, and the volume grows fast. We estimate the budget per video up front and show where batch processing pays off.
- 04
A long edit cycle
A long edit cycle on a scene costs real money: a new take means time and tokens. We cap the number of iterations at the script stage, so the budget stays under control.
- 05
The platform sets the format
The same video lives differently in a feed, on a site and in shorts. We build versions for each platform, so the master calls for extra assemblies.
What videos we make
What videos we make
Launches: product and campaign announcements.
Ads: short videos for performance and reach.
Training: guides and explainer videos.
Product: feature presentations and demos.
Social: vertical cuts and reels.
Corporate: videos about the team and culture.
Formats and platforms
Formats and platforms
Vertical 9:16 for reels and shorts.
Square 1:1 for feeds and cards.
Horizontal 16:9 for the site and decks.
Short versions for paid traffic.
Localized versions in a new language.
Cost calculator
This is an indicative range, not a quote. We scope the exact estimate after a brief: it depends on volume and the number of integrations.
Number of videos
Scene quality
Model training on your style
Add-ons
Support
Year one: updates and monitoring, a reply within 2 business days.
Service
Video Generation for Marketing and Product
The estimate covers our team's work. Hardware, third-party service licences and travel are added on request.
Estimated cost
₽640,000
Timeline
5 wk
Frequently asked questions
How is this different from shooting?
Shooting needs a set, actors and a day to set up. Generation builds the video from a brief and edits, so the cycle is far shorter.
What does the finished video look like?
Promo, demo, training, vertical cuts: each format gets its own script. We tune the final frame quality for the platform.
Whose voice is in the voice-over?
You can use a synthesized voice or record your own. Synthesis is faster, and a recording brings a recognizable tone and emotion.
How soon is the first video?
We show the first pilot video in one to two weeks: script, prototype and assembly. After that the campaign calendar sets the pace.
What about rights and the brand?
We keep the palette, fonts and logo to the brand book. We record the terms for using generated frames separately.
What teams add to this service
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Implementation Examples
7 days
Production time
Ready to discuss your task?
Leave a request – we'll get back with a proposal and a preliminary estimate.
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